Coolpad has officially launched its Max and Max Lite smartphones in Indonesia as expected. Company held a dedicated launch event at Grand Ballrom, Ritz-Carlton Hotel, Pacific Palace, where about 1000 people attended.
Mr. Douglas Li, CEO of Coolpad Group –
“Coolpad will continue to create sophisticated products that empower you to do more, and live more securely than ever. Our products and services will connect you to each other and become essential and beloved parts of your lives, With the introduction of Coolpad Max, we want to help our users expand their world and get dual experience.”
The Coolpad Max features Dual Space feature that allow its users to create their personal and professional life separate. It allows users to have two WhatsApp, Facebook, Line, BBM and other social media applications on single mobile phone.
It is just 7.6mm thick, weighs 170 grams and houses 5.5-Inch 1080p 2.5D curved glass display with Corning Gorilla Glass 4. The phone is powered by 1.5GHz Octa Core Qualcomm Snapdragon 617 MSM8952 with Adreno 405 GPU, 4GB RAM and 64GB. Other Coolpad Max specs include 13MP main camera with F/2.0 Aperture, ISOCELL CMOS sensor, 6P Lens, PDAF and dual-tone LED Flash. It also has 5MP selfie camera.The battery inside is of 2800 mAH and supports quick charge 3.0 (comes with 9V/2A charger). Finger print sensor is also present for added security.
Company also announced its Coolpad Max Lite smartphone at the event. It has 1.4GHz Octa Core 64-Bit Qualcomm Snapdragon 415 (MS8929) processor, Adreno 405 GPU coupled with 3GB RAM. It is built from aluminium and titanium materials for durability. It has 5.5-Inch 2.5D scratch resistant display with 1280 x 720 pixels resolution. It has 16GB internal memory and houses 2500 mAh battery. It runs on Android 5.1 Lllipop OS and has the same camera features as the Max.
Coolpad Max will be available for pre-order for US$ 375 (Rp 4,999,000) from June 10, 2016via Blibli.com. Registrations for the phone will be open from June 10 to June 20, 2016. It comes in two colour variants of Gold and Rose Gold. The Coolpad Max Lite is priced at US$ 225 (Rp 2,999,000) will be available at Blibli.com from May 16, 2016.
Jevees Jiang, CEO of Coolpad Indonesia, commented –
“Chicco Jerikho is a strong, passionate man and is well-known as a versatile artist who is very active and has two different roles, This fits with the ‘Dual in One’ motto of Coolpad Max. We admire him for his principles, his talents and his ability to juggle a demanding acting career with being a great businessman.”